About Kevin Chamberlin
For the past three years, I have been employed with DMinSite who is one of
the Cincinnati area's leading e-commerce solution companies in the cataloging
industry. Initially hired as a commerce site manager, I worked with 9 clients
to improve the utilization and functionality of their websites through search
engine optimization. Based on the analytic data we generated, I successfully
guided them in developing marketing strategies to increase their return on
investment. After a year, I was promoted to Marketing Services Manager where
my responsibilities included overseeing the monthly ROI reporting on paid
search campaigns as well as the monthly site analytic reporting for more than
65 clients. Additionally, I developed new methods to produce these reports,
resulting in more accurate and timely data generation. While in this position,
I also led the implementation of a new email deployment system which distributes
in excess of 40 million emails monthly, in accordance with industry standards
in email deployment regulations.
Core expertise includes:
Search Engine Optimization - White Hat SEO for superior site rankings in the major search engines
Search Engine Marketing - Conversion proven ads and landing pages for higher ROI of PPC campaigns
Search Engine Campaign Management
Email strategies in front and back ends including but not limited to establishing feedback loops, SPF records and producing ISP friendly email content
Google Analytics - Site reporting for monitoring marketing goals and maximizing site performance